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Instagram is a USA based photo and video sharing social media platform.

It was launched in October 2010 and it is now owned by Facebook.

Photos, images and videos can be uploaded via the app.

Hashtags can be used to help users to find interesting content.

Posts can be shared publicly, or with private followers.

Users can browse other people’s content or content from brands / companies.

Tags, locations and trends can be used to find relevant content.

You can Like, Comment or Share Instagram posts.

Tip 1: If you haven’t already done so, switch to a Professional (business) account.

You can do this via Settings. You will then have access to stats and other benefits.

Tip 2: Use Instagram stories to generate interest. See how well they are doing via your stats.

Note that stories disappear after 24 hours, unless you add them to your profile as story highlights.