The eight core points of The Marketing Compass system are:

YOU                           As self understanding leads to less stress & better results

STRATEGY                In the midst of confusion, have a clear strategy

PLANNING                Plan your work and work your marketing plan

CUSTOMER               The centre of all of your marketing activities

COPYWRITING          The ability to write clearly & get your message across

PROMOTION             300 promotional techniques: how many are you using?

INTERNET                  The art and science of digital communication

SELLING                    There’s more to professional selling than you might think

If you learn how to get the best out of the 8 Compass Points, your results will improve.