Tag: appearance

We are now ready to shoot our video, so in this 4th part of the marketing Video Tips let’s look at appearance and locations. Appearance. If you are appearing in front of the camera, even if you are just doing a testimonial for another business, do think about your dress attire. From a technical viewpoint, do not wear check or polka dot shirts / blouses etc as the camera will produce moiré patterns. Appropriate clothing will vary depending on the content, trade, profession and just like going to meetings you can never get it totally right. Clean and smart, is mandatory, even if you are a car mechanic! From an aesthetic viewpoint, dare I say ...and I will anyway – hairy chests, ample cleavages and tattoos should not appear within a business orientated video, so keep them covered up...unless of course you are a hairy cleavage tattooist then I suppose it may be the way ahead! I have to just mention make-up. The...