How to write – top five tips for small businesses
Writing is a skill; it takes experience, passion for language, insight into the subject, and fearlessness in expressing what you feel needs to be expressed. It (the piece of writing) also needs a clear sense of who the audience is.
If you struggle with writing, and have to write because of your job, here are five tips (not listed in order of importance) that will help you develop your writing.
1) Know your audience
Before you start writing you need to have a clear idea of who will be reading your writing. Your audience will directly affect your style of writing. It might sound obvious, but if you are writing a blog for teenagers, you should write as though you, yourself, are a teenager.
In other words, write in 'teen' language. There are plenty of TV shows out there that can teach you to speak 'teen'. Listen and learn. The best writing moves people. Nobody was ever moved by being lectured at. Make sure...