Twitter Hashtags – introduction, popularity, tips, ideas and resources
The hashtag symbol look like this: #
The # symbol is followed by unbroken text. This can be one word, i.e. #book or a string of characters: #photography
Hashtags have only been around since 2007. They were invented by Chris Messina: https://twitter.com/chrismessina
Hashtags are used to tag social media posts with relevant keywords. Therefore, a good place to start is with your alphabetical list of keywords / keyword phrases, which I recommend you print out and display in your office (if you have an office, that is!)
Social media websites use hashtags to track the popularity of topics (AKA ‘trending’ within Twitter) and users can use them for search purposes. Some marketers ride on the back of successful hashtags and embed them within their Tweets (I think that this is OK if the hashtag is actually relevant to your brand).
Visit hashtags.org to find out what is currently trending on Twitter: https://www.hashtags.org/trending-on-twitter
As you will see, this site has a search box at the top. The...