SEO – What is a Title Tag and how to improve them

SEO = Search Engine Optimisation = an ongoing strategy to make your web pages rank higher in Google, Bing and other search engines. A title tag is part of the meta data within a web page. Title tags help search engines to understand what the page is about. They are important as they are a Google Ranking Factor and they act as headlines when people read SERPs (Search Engine Results Pages, i.e. the pages delivered by Google when you search for something). Why are title tags important? Title tags are important because Google reads them. They are one of the 200 or so Google ranking factors. If you want your products or services to be found online, effective title tags will help you. Another way to see a title tag If you visit your website homepage, hover your mouse over a text area and right click with your mouse, a pop-up box should appear. One of the options should be:   View page source If you click on this option, a new browser window...
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